Bundaberg Rum is a unique, authentically Australian icon unlike any other. Since 1888, when seven Queenslanders turned an excess supply of molasses into Australia’s most loved rum brand, the Bundaberg Rum Distillery has proudly created the smooth golden rum made from the finest sugar cane in tropical Queensland.
Still to this day, 34 passionate Queenslanders produce our nation’s nectar in the same location, from single estate ingredients, to give it its distinctive and characterful flavour.
Bundaberg Rum was recently awarded World’s Best Rum and World’s Best Dark Rum at the World Spirit Awards in London in 2016 and 2017 respectively.
With more than 20 years’ heritage in sports partnerships in Australia, Bundaberg Rum is proud to be associated with the Michlelin® Australian Motorcycle Grand Prix 2017 as the official rum partner.